Tag Archives: #investor

Shareaholic Report Makes Strong Case for Social

Check out the stats in this article.  It makes a strong case for Social Media.  This appeared in Marketing Land and was written by Martin Beck.  Have you built social into your marketing plan? Read the entire article here

Facebook Drives Nearly One-Fourth Of All Referral Traffic

Shareaholic report shows Facebook with a 10% increase in share of visits in Q4; Social media continues to drive more referrals than organic search.

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Looks like the big kid on the block is getting stronger.

Facebook, the overwhelming leader in social referral traffic, surged during the fourth quarter of 2014, and now drives nearly 25% of the web’s traffic, according to a report released today by social management firm Shareaholic.

Facebook’s total share of visits to Shareaholic’s network was 24.64% in December. That’s a slight slip from October and November, when the social network pushed past the 25% threshold, but its 2.27 percentage point since the third quarter is an impressive gain.  The total continues to dwarf its competitors.  Read more

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Facebook Announces Q4 2014 Earnings

Mark Zuckerberg, chief of Facebook, where revenue was up 49 percent in the fourth quarter, while expenses rose 87 percent. Credit Chandan Khanna/Agence France-Presse — Getty Images

Mark Zuckerberg, chief of Facebook, where revenue was up 49 percent in the fourth quarter, while expenses rose 87 percent. Credit Chandan Khanna/Agence France-Presse — Getty Images

Mark Zuckerberg, chief of Facebook, announced a 49% increase in revenue and an 87% increase in expenses compared to the previous year.  Get the whole story in this article written by Vindu Goel of The New York Times.

Facebook Sales Beat Forecasts, but Expenses Increase Even Faster

SAN FRANCISCO — When Mark Zuckerberg warned investors three months ago that Facebook’s expenses were going to rise sharply, he really meant it.

The company reported on Wednesday that revenue increased 49 percent in the fourth quarter compared to the previous year, exceeding Wall Street’s expectations. But expenses rose even faster, up 87 percent from the same quarter a year ago, driven in part by a huge increase in stock payouts to employees.  Read more

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