Tag Archives: #investorrelations

Corporate Reputation Rankings. How Did Your Favorites Fare?

Check out the Harris Poll’s new corporate reputation rankings.  How did your favorites fare? This article appeared in the Bulldog Reporter’s Daily ‘Dog.  The original source: PR Newswire; edited by Richard Carufel.  How much do studies like this one affect your buying decisions?  Read the article here.

February 9, 2015

New Corporate Reputation Rankings: Amazon Dethroned By Regional Grocer Wegmans, While Samsung Pulls Ahead of Apple

Harris Poll’s 2015 Reputation Quotient Study Sees Apple and Google Slide

In the digital/social age, developing a great reputation has emerged as perhaps the most important PR measurement for brands–and according to the latest Harris poll reputation study, it’s not only the giant global brands that are being recognized for their reputation-boosting achievements. In fact, last year’s leader Amazonhas been edged out in the 2015 rankings for corporate reputation among the 100 most visible companies by Wegmans Food Markets, a Rochester, NY-based grocer with just 85 stores and a tenth of the retail giant’s revenues.

Meanwhile, ranking third on the list, Samsung outperformed all other technology companies, surging past Apple and Google, at No. 9 and No. 10 respectively—and achieving a near-reversal in position from 2012 when Apple was No. 1, Google was No. 2 and Samsung ranked 13th.  Read more here.

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A Big Data Disconnect?

Where do you stand on Big Data?  Check out this article about a brand new global study sponsored by Teradata Corp.  This article originally appeared in the Bulldog Reporter’s Daily ‘Dog.  Read it here.

Data-Driven Disconnect: Cultural Gaps Impede Companies’ Efforts to Harness Benefits of Data, New Global Study Reveals

CEOs’ Rosy View of Data Initiatives, and Barriers to Data Access, Hinder Success (Photo Credit: Bulldog Reporter)

A new global study sponsored by big data analytics and marketing applications companyTeradata Corp. has revealed an apparent disconnect between how chief executive officers see the current status and benefits of data initiatives and how lower-level managers see them. This and other disparities impede success and imperil the competitive advantage companies hope to realize.

“The survey is clear that organizations succeed when the data-driven vision and leadership are shared, and the benefits of data initiatives are consistently tracked, promoted and, most importantly, linked to corporate goals and business results,” said Chris Twogood, vice president of products and services marketing at Teradata, in a news release.  Keep reading

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Shake-Up at Mattel as Barbie Loses Her Appeal

Mattel announced the resignation of Bryan G. Stockton in advance of the company’s scheduled earnings report this Friday. Credit Shannon Stapleton/Reuters

Mattel announced the resignation of Bryan G. Stockton in advance of the company’s scheduled earnings report this Friday. Credit Shannon Stapleton/Reuters

Barbie is Having a Tough 56th Year.  Read about the challenges facing toy makers, Mattel and Hasbro as reported in The New York Tines.  Read more

Barbie and other traditional toys are having a much tougher time supporting their elderly parent Mattel, a toy maker significantly weakened by stiff competition from small upstarts and by digital distractions aimed at children.

On Monday, the company reported that toy sales during last month’s crucial holiday shopping season plummeted, apparently one of the reasons the company also announced a management shake-up. Bryan G. Stockton, who worked for Mattel for more than 14 years and was chief executive for the last three, resigned over the weekend.

“The board recognizes that the company is not meeting our own expectations and those of our shareholders, and we felt that now is the right time to make a leadership change,” said Alex Clark, a spokesman for Mattel.  Read more

 

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Middle Class Shrinks Further as More Fall Out Instead of Climbing Up

Adhanet Kidane, 30, a single mother in Tampa, Fla., earns minimum wage at two fast-food restaurants. Credit Edward Linsmier for The New York Times

Adhanet Kidane, 30, a single mother in Tampa, Fla., earns minimum wage at two fast-food restaurants. Credit Edward Linsmier for The New York Times

Some insight on middle class economics by Dionne Searcey and Robert Gebeloff  

The middle class that President Obama identified in his State of the Union speech last week as the foundation of the American economy has been shrinking for almost half a century.

In the late 1960s, more than half of the households in the United States were squarely in the middle, earning, in today’s dollars, $35,000 to $100,000 a year. Few people noticed or cared as the size of that group began to fall, because the shift was primarily caused by more Americans climbing the economic ladder into upper-income brackets.

But since 2000, the middle-class share of households has continued to narrow, the main reason being that more people have fallen to the bottom. At the same time, fewer of those in this group fit the traditional image of a married couple with children at home, a gap increasingly filled by the elderly.  Read more

 

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Michael Bloomberg Shakes Up Newsroom Side of His Company

Michael Bloomberg at the headquarters of Bloomberg Philanthropies in New York last April, after leaving office as mayor. Credit Ruth Fremson/The New York Times

Michael Bloomberg at the headquarters of Bloomberg Philanthropies in New York last April, after leaving office as mayor. Credit Ruth Fremson/The New York Times

Check out this article written by Ravi Somaiya

Some of the changes are small. He had struggled to find the paper towel dispensers, artfully hidden behind the mirrors in the company bathrooms, so he had them labeled with arrows. Emails between staff members are marked with the time the employee entered the office, a measure that has been reinstated since Mr. Bloomberg returned and that some suspect is intended to encourage employees to arrive earlier (or to shame them for arriving late). In a memo, he asked his staff members to make sure their security cards do not cover their name badges so that he can identify them more easily.

Some of the changes are big. The company’s chief executive, Daniel L. Doctoroff, stepped down last year after it became clear that Mr. Bloomberg wanted to make his own decisions. Late last year the founder and longtime head of the news operation, Matthew Winkler, was moved aside and given an honorary title. He was replaced by John Micklethwait, the editor of The Economist. Mr. Bloomberg oversaw the process. Mr. Winkler’s deputy, Laurie Hays, once seen as his heir apparent, left shortly afterward.  Read more…

 

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What the Latest USPS Rate Hike Means for Magazines

Uncertain times ahead for many publishers.  Read about it in this article by Michael Rondon of FOLIO:.

After the latest USPS rate hike, it’s going to cost more to ship magazines to your subscribers. But it might not stay that way.

The USPS announced a rate increase last week intended to keep mailing prices in line with inflation—a jump of about 1.9 percent across the board. It’s a change that’s expected to generate about $900 million annually for the struggling postal service.

2a302d868d0b20d87028c3eb07484629While periodicals as a whole, will be 1.965-percent higher, accompanying changes mean that some magazines will be treated differently than others. A few publishers will see price reductions of more than 20 percent, while others will have their mailing costs rise by up to 100 percent.  Read more…

Photo Credit:  FOLIO:

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World Economic Forum in Davos

Davos gives bankers and executives a chance to rub elbows and have informal meetings that often lead to deals down the road.Credit Fabrice Coffrini/Agence France-Presse — Getty Images

Davos gives bankers and executives a chance to rub elbows and have informal meetings that often lead to deals down the road.Credit Fabrice Coffrini/Agence France-Presse — Getty Images

Read about how bankers and executives use Davos as a meeting place for the World Economic Forum.  This article was written by David Gelles of The New York Times.

Even before deal makers descended on Davos, Switzerland, for the World Economic Forum, they were making an important decision: how to protect their feet from the elements.

‘‘What shoes to wear is one of the most important questions,’’ said Jeffrey Rosen, deputy chairman of Lazard. A regular at the forum, Mr. Rosen is well accustomed to the mix of unpredictable winter weather in the Alps, long walks from the Congress Center to various hotels, fancy dinners and casual meetings that makes zeroing in on footwear a particular challenge for attendees.

It might seem mundane. But comfort is important because, for investment bankers, the main reason for being at the snowy resort town this week is not to linger over presentations about artificial intelligence or to schmooze at the chalet soirees. The point is to meet up with clients and prospective clients. As many as their endurance will allow.  Read more…

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EBay to Cut 2,400 Jobs

EBay, which already announced it would spin off PayPal, is now considering options for its warehouse and logistics division. Credit Marcio Jose Sanchez/Associated Press

EBay, which already announced it would spin off PayPal, is now considering options for its warehouse and logistics division. Credit Marcio Jose Sanchez/Associated Press

The latest news from EBay as reported in today’s The New York Times.

EBay has made billions reinventing ways to sell items on the Internet. Now, in the face of declining growth, the company must reinvent itself once more.

Facing stiff competition and the declining growth of its auctions business, eBay announced a shake-up of the company on Wednesday, saying it planned to cut 2,400 positions, or 7 percent of its global work force.

“It’s going to get a little bit worse before it gets better,” said Bob Swan, chief financial officer of eBay, citing declines of traffic and repeat customers in the company’s online auction business. “Our ecosystem has simply been disrupted.”

The layoffs come in advance of a planned spinoff of PayPal, the company’s payments arm, set for later this year.  Read more…

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Measuring the Impact of Social Media on Your Business

Photo Credit:  Forbes

Photo Credit: Forbes

Need help with measuring the impact of social media on your business?  If so, here are some great tips from Christine Moorman of Forbes.

This post was co-authored with Becky Ross and Shannon Gorman, both MBA students at the Fuqua School of Business, Duke University.

Spending on social media continues to soar, but measuring its impact remains a challenge for most companies. When The CMO Survey asked marketers how they show the impact of social media on their business, only 15% cited they have been able to prove the impact quantitatively. This low percentage is not completely surprising given that social media is a recent innovation that companies are quickly trying to understand and direct to the most profitable ends.

Additionally, The CMO Survey asked marketing leaders to report on the metrics they are using to track and analyze their social media activities (see Table). The most common metric is “hits/visits/page views” which represents the beginning of the funnel—awareness—but is not very diagnostic of purchase.  Read more…

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